The best new summer sports - 3. SUP

After much planning, decorating, sourcing, packaging, pricing, and more, it was time to launch. Celebrating with a small party for friends, family, and everyone in between, we finally shared our brand and products with the world. There’s no one way to start a business, so it was great to see everyone that helped us find our own way here in one room with us.


All the latest news from the Stockholm Creative Director. Educated at the London College of Fashion, Dianne has been heading up all creative activites here at Stockholm, since 2003.

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